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AGP ANNOUNCES LAUNCH OF ADVENTURE GAMES JOURNAL 
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Ulthal

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Post AGP ANNOUNCES LAUNCH OF ADVENTURE GAMES JOURNAL
AGP ANNOUNCES LAUNCH OF ADVENTURE GAMES JOURNAL PRINT MAGAZINE

IOLA, WI September 5, 2007 Adventure Games Publishing, publishers of Wilderlands of High Adventure products for the Castles & Crusades role-playing game, is pleased to announce the October 2007 launch of a new bi-monthly print gaming magazine, Adventure Games Journal. Adventure Games Journal is dedicated to providing players and judges of role-playing games extensive materials to assist in game play, including new monsters and treasures, organizations, races, classes, locations, adventures, and other game elements to enhance and expand the role-playing game experience.
Adventure Games Journal is all about the cool, fun stuff that players and judges want to bring to the table, said James Mishler, President of Adventure Games Publishing and Publisher of Adventure Games Journal. The models I used to build the Adventure Games Journal format were all from classic magazines and fanzines, which were chock-full of new and unique elements to add to your game. Theres no room for whining about post-modern game theory in the pages of Adventure Games Journal. Its all about playing games and having fun.

Subscribers receive a 32-page Campaign Installment with each issue. Each Campaign Installment focuses in detail on a region, city, town, or adventure area of the Wilderlands of High Adventure. Future Campaign Installments may include material for other worlds and even other role-playing game systems. Though Adventure Games Journal focuses on the Wilderlands of High Adventure and Castles & Crusades, Adventure Games Publishing plans to include coverage of other role-playing games both in Adventure Games Journal and in Campaign Installments. The first issue of Adventure Games Journal is scheduled for release in October 2007, with subsequent issues to follow every other month thereafter.

The first issue of Adventure Games Journal includes a guide to the world of the Wilderlands of High Adventure, details on the royal family of the City State of the Invincible Overlord, two complete adventures, two organizations, a Lost God of the Wilderlands, two new classes, a new race, and plenty of new monsters, treasures, and judges charts. The campaign installment for the first issue is the Players Guide to the Southern Reaches, a mysterious region of the far south caught between the monstrous Demon Empires, the accursed Kingdom of Karak, and the howling savagery of the Wilderlands.
Adventure Games Journal subscriptions are available direct from Adventure Games Publishing. Subscribers receive each issue of Adventure Games Journal, along with its related Campaign Installment, plus various special subscriber-only limited-edition items available from time to time during the period of the subscription. A one year (six-issue) subscription costs $120, and includes shipping and handling. For more information on subscriptions e-mail: subscriptions@adventuregamespubs.com.

About Adventure Games Publishing

Iola, Wisconsin-based Adventure Games Publishing publishes the Wilderlands of High Adventure, designed and approved for use with Castles & Crusades. Adventure Games Publishing plans to support many disparate role-playing game systems and settings in the pages of Adventure Games Journal, and with licensed adventure modules and sourcebooks. For additional information, visit www.adventuregamespubs.com.

CONTACT: journal@adventuregamespubs.com

###
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Wed Sep 05, 2007 3:30 pm
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Mogrl

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You give a page count for the insert, but what is your expected page count range for the rest of it?

Good luck with this. Magazines of this type, and this price range, don't have a good track record for longevity. I hope this will be the exception.

I think PAthfinder will be because of the well established reputation of Paizo and their high production values. You don't have a well established reputation like Paizo and I am guessing you won't be doing the high gloss full color and lots of art presentation either. Plus as a subscriber I get a discount ($14 instead of $20) and a free PDF copy.

Did you look into doing this as a partnership with TLG, and combine both your efforts under Crusader?
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Since its 20,000 I suggest "Captain Nemo" as his title. Beyond the obvious connection, he is one who sails on his own terms and ignores those he doesn't agree with...confident in his journey and goals.
Sounds obvious to me! -Gm Michael

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Wed Sep 05, 2007 4:17 pm
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Ulthal

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Quote:
Treebore wrote:
You give a page count for the insert, but what is your expected page count range for the rest of it?



Yeah, d'oh! That got cut accidentally in the final edit. The magazine itself is 48 pages... but it is pretty much all content, maybe 3 pages of advertising. That's why the cost is relatively high; it is not an advertiser-based magazine, it is a readership-based magazine.

Quote:
Quote:
Good luck with this. Magazines of this type, and this price range, don't have a good track record for longevity. I hope this will be the exception.



Most magazines attempt to sell people the same thing that they can get online these days. AGJ will not have any news, reviews, convention reports... pretty much anything that can be found online won't be found in AGJ; it's all new, original material not found anywhere else. I view it more along the lines of a professional, educational, or business journal than a pop-culture style magazine.

Quote:
Quote:
I think Pathfinder will be because of the well established reputation of Paizo and their high production values. You don't have a well established reputation like Paizo and I am guessing you won't be doing the high gloss full color and lots of art presentation either. Plus as a subscriber I get a discount ($14 instead of $20) and a free PDF copy.



The subscription listed is at a discount; the magazine has an MSRP of $11.95 and the Campaign Installment has an MSRP of $9.95, plus shipping and handling would normally be $5. The 6-issue sub at $120 is $42 off the individual rate. Plus, subscribers will get special stuff FREE, and access to special stuff that other people can't buy at all. It's kind of like the classic Judges Guild Guildmember deal...

Quote:
Quote:
Did you look into doing this as a partnership with TLG, and combine both your efforts under Crusader?



The Crusader is a very different creature. I don't feel we are really in competition; nor did I feel that combining the two would have worked, either. The magazines are just that different.
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Wed Sep 05, 2007 4:47 pm
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Well James... I've very... *VERY* tempted.

I have but one question for ya!

You mention that the subscription includes shipping and handling but does this apply to Canada too?

Moriarty the Red
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Wed Sep 05, 2007 4:54 pm
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Ulthal

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Quote:
moriarty777 wrote:
Well James... I've very... *VERY* tempted.

I have but one question for ya!

You mention that the subscription includes shipping and handling but does this apply to Canada too?

Moriarty the Red



Agh, good point! No, the subscription listed is for US only. However, I will work up Canadian and various International subscription deals soon...
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Wed Sep 05, 2007 5:05 pm
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Quote:
jamesmishler wrote:
Agh, good point! No, the subscription listed is for US only. However, I will work up Canadian and various International subscription deals soon...



DOH!

I just sent an email asking that and a couple other questions (one of which may factor into your calculations). As soon as you find out (and let me know), I'll probably be able to take a good look at the budget... and see what gets thrown out!

M
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Wed Sep 05, 2007 5:16 pm
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Ulthal

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M-

RE: Canada, it looks like the costs will be the same.

The reason shipping costs are high is because together the two booklets will weigh in around 14 ounces, and I won't screw around with media mail or strange, slow boat style shipping. In the US, shipping is through Prioroty Mail.

Also, each booklet will be bagged and boarded for protection, in addition to the outer envelope. And bags and boards are not cheap, even in bulk.

However, it looks like 1st Class to Canada is only pennies off from Priority Mail, so barring strange customs issues of which I am not aware, the cost to Canada should be the same as the US.

As for payment methods, I prefer cashier's checks or money orders for subscriptions (Canada Post Money Order in US$ will work, too); the Paypal fee will run almost $4 for a $120 transaction, and they have a monthly withdrawl limit unless you give them a ton of data, your DNA codes, and your firstborn.
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Wed Sep 05, 2007 5:40 pm
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Quote:
jamesmishler wrote:
M-

RE: Canada, it looks like the costs will be the same.

The reason shipping costs are high is because together the two booklets will weigh in around 14 ounces, and I won't screw around with media mail or strange, slow boat style shipping. In the US, shipping is through Prioroty Mail.

Also, each booklet will be bagged and boarded for protection, in addition to the outer envelope. And bags and boards are not cheap, even in bulk.

However, it looks like 1st Class to Canada is only pennies off from Priority Mail, so barring strange customs issues of which I am not aware, the cost to Canada should be the same as the US.

As for payment methods, I prefer cashier's checks or money orders for subscriptions (Canada Post Money Order in US$ will work, too); the Paypal fee will run almost $4 for a $120 transaction, and they have a monthly withdrawl limit unless you give them a ton of data, your DNA codes, and your firstborn.



SWEET!

I'll contact you later to get some specifics ... I think I'll find a way to squeeze it into my budget!

Thanks,

M
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Wed Sep 05, 2007 6:04 pm
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Ulthal

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Hmmm...

Would it be easier for folks if I added a 3-issue option at $65? Not quite as much of a discount as the 6-issue sub, but a much easier bite to chew, maybe...

James
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Wed Sep 05, 2007 6:18 pm
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Quote:
jamesmishler wrote:
Hmmm...

Would it be easier for folks if I added a 3-issue option at $65? Not quite as much of a discount as the 6-issue sub, but a much easier bite to chew, maybe...

James



I think that would certainly work... I'd offer that as an option as well. I figure either option is well worth the investment.

In my case, I'm interested in the 6 issue option but since I'm in the middle of a move (in between cities and in between jobs), if I find that I can't really afford it, I would definitely go for the 3 issue option instead.

Besides, I could always renew to a 6 issue option later.

M
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Wed Sep 05, 2007 7:00 pm
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Sounds like an great idea! I look forward to the product very much. Also looking forward to the first issue. Best of luck JM.

......................................Omote

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Wed Sep 05, 2007 7:05 pm
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Red Cap

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Quote:
jamesmishler wrote:
Hmmm...

Would it be easier for folks if I added a 3-issue option at $65? Not quite as much of a discount as the 6-issue sub, but a much easier bite to chew, maybe...

James



Absolutely. It also gives us a chance to check it out before going for the annual subscription.


Wed Sep 05, 2007 7:08 pm
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Ulthal

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Quote:
Mike Frank wrote:
Absolutely. It also gives us a chance to check it out before going for the annual subscription.



Well, they will be available for sale individually, as well. $12 for the Adventure Games Journal, $10 for the Campaign Installment, plus shipping and handling.

I'm thinking of offering a "Try Me!" deal, one issue with the campaign installment for $20 including S&H (offer good only once ever to the same address/person). Yeah, I'll be eating the shipping, plus some, but I'll be putting my money where my mouth is to get folks to try it out.
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Wed Sep 05, 2007 7:19 pm
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Ulthal

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Adventure Games Journal Subscription Schedule

US and Canadian Prices (in US$)

Prices include shipping & handling

1 issue alone = $15 ($12 + $3 S&H)

1 campaign installment alone = $13 ($10 + $3 S&H)

1 issue + campaign installment = $27 ($22 + $5 S&H)

"Try Me!" subscription: 1 issue + campaign installment = $20*

3-issue subscription = $66**

6-issue subscription = $120**

* "Try Me!" available only once to any single address/person; the "Try Me!" subscription gets any special FREE products plus access to the bonuses, premiums, and other special offers during the two-month/1 issue introductory subscription period.

** Subscribers get special FREE products, bonuses, premiums, and offers as might be available during the subscription period.

Note: Wisconsin residents must add 5% sales tax

For payment options e-mail: subscriptions at adventuregamespubs [dot] com
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Wed Sep 05, 2007 7:27 pm
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Sounds real nice, but logistically that sounds like a lot of work to keep track of.

The $120 price tag is going to be an initial shock to some for sure, but as things go along and more and more information is released regarding what is included, then I think people will come around to the idea.

Personally, I'm interested in the 1-year subscription or the individule issue purchase option. But I have to ask, are the issues going to be 3-month brick and mortar exclusives?

..............................................Omote

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Wed Sep 05, 2007 7:31 pm
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Ulthal

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Quote:
Omote wrote:
But I have to ask, are the issues going to be 3-month brick and mortar exclusives?

..............................................Omote

FPQ



No, unfortunately, I will not be able to maintain that policy for AGP going forward.

I crunched the numbers, and it just does not make financial sense to go through distribution. I do not plan on pushing any AGP product through distribution; if a retailer or even distributor wants to carry my product, I will be happy to work out a deal with them. But at my operational size, going through distribution is like throwing money down a hole...
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Wed Sep 05, 2007 8:15 pm
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Mogrl

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I subscribed to Dungeon and Dragon 3 years at a time. Still, if I can afford it I'll do the one year. I know your work (website, stuff you've posted at Necromancer, plus XXXI, so I know I am going to like your stuff.

Still, a big leap James, so I'm still going to be wish you luck.
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Since its 20,000 I suggest "Captain Nemo" as his title. Beyond the obvious connection, he is one who sails on his own terms and ignores those he doesn't agree with...confident in his journey and goals.
Sounds obvious to me! -Gm Michael

Grand Knight Commander of the Society.


Wed Sep 05, 2007 8:16 pm
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Alright, good to know. Thanks for the update on AGP!

.......................................Omote

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Wed Sep 05, 2007 8:20 pm
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Hlobane Orc

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Will PDFs be available? Due to international shipping costs, that's how I prefer to get my magazine content.
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Wed Sep 05, 2007 8:38 pm
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Ulthal

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Quote:
Storm Queen wrote:
Will PDFs be available? Due to international shipping costs, that's how I prefer to get my magazine content.



I'm afraid that at this time I have no plans to make any AGP products available as PDFs. The pirate community out there is just too fast and readily available; my market is small enough as it is (so it goes with niche markets). I have no desire to make it easy for them by making PDFs available...

One thing I'm considering is finding trusted business partners who would be able to print the magazine and campaign installment in Australia (or Germany, or Argentina, or other overseas lands) and publish it under license. I still need to work out details on that idea. It would greatly expand the International market...
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Thu Sep 06, 2007 1:00 am
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I'm gonna try a "Try Me"!!

Good luck James!
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Thu Sep 06, 2007 1:01 am
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Hlobane Orc

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Quote:
jamesmishler wrote:
I'm afraid that at this time I have no plans to make any AGP products available as PDFs. The pirate community out there is just too fast and readily available; my market is small enough as it is (so it goes with niche markets). I have no desire to make it easy for them by making PDFs available...

One thing I'm considering is finding trusted business partners who would be able to print the magazine and campaign installment in Australia (or Germany, or Argentina, or other overseas lands) and publish it under license. I still need to work out details on that idea. It would greatly expand the International market...



Hi James. I'd like you to reconsider the PDF option at some point. You're denying yourself custom from willing, legitimate buyers. PDF purchasers aren't all thieves and pirates. Perhaps you could release a PDF three months after the magazine is issued, for example?

You can't not guarantee that someone will scan and upload a copy of the magazine, but you can ensure that it's available to bought by the people who want to pay for it.

I like PDFs, I like paying for them legitimately, I like not having hardcopies cluttering up my already cluttered-up areas for games and books and I like avoiding extra costs for shipping/international postage.

I don't think the licensing would work in Australia, for example, due the small population size. (Unless you can strike a deal with a local POD company?)

Also, is the magazine as I understand it a bit like Pathfinder? A sort Wilderlands adventure path scenario accompanied by relevant monster articles and the like?
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Thu Sep 06, 2007 1:19 am
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Hlobane Orc

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Quote:
Quote:
One thing I'm considering is finding trusted business partners who would be able to print the magazine and campaign installment in Australia (or Germany, or Argentina, or other overseas lands) and publish it under license. I still need to work out details on that idea. It would greatly expand the International market...



Hey, I live in Argentina and I'm a both C&C and WoHF fan. I can be your man.
You can mail me at: santiago_oria (at) hotmail (dot) com


Thu Sep 06, 2007 2:30 am
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Hlobane Orc

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I've just sent an e-mail to your yahoo account, cause I'm also interested in ordering XXXI.


Thu Sep 06, 2007 3:19 am
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Mogrl

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That PDF idea is a good one James. You crunch numbers, how long would the print have to be on the shelves before a pirated copy wouldn't hurt the sales? 30 days? 60? Then make the PDF available when Pirating effects would be at or near zero.

I like PDFS so I can print out the maps easier. Especially if they are really cool and I want to have them laminated, maybe a grid added, blown up to miniature sizes, etc...

Would "Map Packs" at least be a possibility?
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Since its 20,000 I suggest "Captain Nemo" as his title. Beyond the obvious connection, he is one who sails on his own terms and ignores those he doesn't agree with...confident in his journey and goals.
Sounds obvious to me! -Gm Michael

Grand Knight Commander of the Society.


Thu Sep 06, 2007 7:10 am
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Red Cap

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Methinks AGP has enough on its plate without biting off even more.

But good luck with it.
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Thu Sep 06, 2007 11:01 am
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Red Cap

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If XXXI is any indication, this stuff is going to be awesome. The only reason I'm not immediately ordering the full year sub is that it is coming so suddenly. I didn't have time to prepare my budget.

I can't wait to get the first issue(s).


Thu Sep 06, 2007 1:59 pm
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Ulthal

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Quote:
Storm Queen wrote:
I'd like you to reconsider the PDF option at some point. You're denying yourself custom from willing, legitimate buyers. PDF purchasers aren't all thieves and pirates. Perhaps you could release a PDF three months after the magazine is issued, for example?

You can't not guarantee that someone will scan and upload a copy of the magazine, but you can ensure that it's available to bought by the people who want to pay for it.



I didn't by any means intend to accuse you, or even most PDF users, of being pirates. I've just seen too many friends in this industry get burned time and again... a lot of gamers (especially the younger set) feel a sense of entitlement to a product whether they can afford it or not, and place no value on the work that went into developing a game. It is a very sore point for me...

But I will reconsider it. I've found I've had to reconsider many things in this industry...

Quote:
Quote:
I don't think the licensing would work in Australia, for example, due the small population size. (Unless you can strike a deal with a local POD company?)



That's the idea. The POD company would print out the magazine and campaign installment, and hopefully the freebies too (depending on their nature) and ship within their regional zone where it is much cheaper and more effective for them to ship. The problem is, again, finding trustworthy partners... international licensing has a poor rep in this industry...

Quote:
Quote:
Also, is the magazine as I understand it a bit like Pathfinder? A sort Wilderlands adventure path scenario accompanied by relevant monster articles and the like?



Not really. As you mention, Pathfinder is a coherent, directed product centered around a specific adventure path scenario. AGJ is more of a sandbox, though there might be some elements that are related now and again. For example, one of the races introduced in an issue might also be central to one of the organizations introduced, and might take part in one of the adventures. But such connectivity might not exist; one article might be about the CSIO, another about the subterranean civilizations of Karak, and a third might be about the Demon Empires.

The Campaign Installment, on the other hand, will entirely be about one region, city, town, or adventure area, or a related series of areas. The first Campaign Installment is the Player's Guide to the Southern Reaches, and has all the information a player needs to create a character from the southernmost civilized lands of the Wilderlands; it has new races, classes, spells, options, magic items, monstrous allies, and a ton of information about the setting from the character's viewpoint. This ties in with the Judge's Gazetteer of the Southern Reaches ($12, 48 pages), which is a separate product scheduled for November; the gazetteer includes all the secrets, history, and details of the Southern Reaches, plus plenty of additional spells, magic items, monsters, NPCs, and several adventures.
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Thu Sep 06, 2007 2:19 pm
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Mogrl

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Sounds interesting, but I don't know about an initial $120 drop. Is there a guarantee that the money will be refunded (prorated of course) if the thing collapses (for those of us who don't have a positive bone in our cranium?)


Thu Sep 06, 2007 2:28 pm
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Quote:
serleran wrote:
Sounds interesting, but I don't know about an initial $120 drop. Is there a guarantee that the money will be refunded (prorated of course) if the thing collapses (for those of us who don't have a positive bone in our cranium?)



There's talk of a 6 month (3 issue) option at $65 as well as a Trial Issue at $20 ... I think a few might go for one of these options before going for an annual subscription.

M
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Thu Sep 06, 2007 2:33 pm
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